Head of Marketing & Supporter Services

Our client, KidsCan, is seeking a dynamic Head of Marketing and Supporter Services to join their dedicated team. This role offers the opportunity to lead a passionate team in strategically managing the KidsCan brand, developing and executing marketing strategies, and overseeing communications and public relations activities. You will be instrumental in driving brand recognition and donor engagement, helping KidsCan to make a significant impact for thousands of children living in hardship across New Zealand.

What you'll do:
As the Head of Marketing and Supporter Services at KidsCan, you will play a pivotal role in shaping the future of this esteemed organisation. Your primary responsibility will be to lead the Marketing and Brand team in strategically managing the KidsCan brand. You will develop innovative marketing strategies that drive brand recognition and donor engagement. Your expertise in digital marketing infrastructure will be crucial in building robust systems for marketing automation, social media management, website optimisation, and CRM integration. Collaborating with all teams within KidsCan, you will ensure shared objectives are achieved while enhancing the KidsCan brand.
• Provide inspirational leadership to the Marketing and Supporter Services team, fostering a collaborative environment.
• Develop and implement data-driven marketing strategies to enhance customer engagement.
• Oversee media relations, ensuring alignment with KidsCan’s communication strategy.
• Build and lead the digital marketing infrastructure, including marketing automation, social media, website, and CRM integration.
• Manage relationships with external agencies, including advertising and media partners.
• Provide monthly performance reports detailing customer and revenue metrics, key performance indicators, and other relevant data.
• Lead the marketing planning process, including the development of Kidscan wide marketing and communications plans.

What you bring:
As our ideal candidate for the Head of Marketing and Supporter Services role at KidsCan, you bring a wealth of experience in senior marketing leadership roles. Your strong track record in brand management, communications, data and digital marketing sets you apart from others. You have proven experience with marketing automation tools and CRM systems which will be invaluable in this role. Your excellent communication skills coupled with your ability to collaborate effectively make you an ideal fit for our team-oriented culture. Your strong leadership skills will be instrumental in guiding our team towards achieving key performance indicators.
• Bachelor's degree in business, marketing or related field is advantageous.
• Proven experience in a senior marketing leadership role.
• Strong track record in brand management, communications, data and digital marketing.
• Experience with marketing automation tools and CRM systems.
• Strong leadership skills with a focus on achieving key performance indicators.
• Excellent communication, collaboration, and organisational skills.
• Proven ability to manage budgets effectively.

What sets this company apart:
KidsCan Charitable Trust is a leading not-for-profit organisation dedicated to providing essential resources to children in need across New Zealand. They are committed to breaking down barriers to education and empowering children to reach their full potential. Their values of Maramatanga (Light & Laughter), Kotahitanga (One Team), Uaratanga (Valuing People), Manawaroa (Commitment) and Tuakiritanga (Wellbeing) underpin how they work together and with their customers and suppliers, creating a positive and enjoyable work environment for everyone.

What's next:
Ready to make a significant impact on children's lives across New Zealand? Apply now!

Robert Walters endeavours to review all applications in a maximum of five working days. If you have not received correspondence within this timeframe please do not hesitate to contact Eden Crenfeldt-Smith on +64 9 374 7300